Marketing Strategist, Storyteller, Creator

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Marketing Strategy & Content Strategy: Creating consistent branding and messaging across omnichannel marketing campaigns, Grace knows how to grow audiences and increase engagement. Through keeping detail-oriented spreadsheets and project managing complete campaigns from start to end, she delivers results.

Marketing Campaign results with New Jersey Symphony:

• Exceeded Sales Revenue Goals before end of season by $180k

• Sold out 3 separate weekends of concerts (record breaking for the org)

Digital Content Production: From digital banners, graphics, social media reels, You Tube videos, to photoshoots from start to end, Grace knows how to capture the moment and maximize content. She understands lighting, posing, directing, and knows how to make people comfortable in front of the camera.

Social Media Results with New Jersey Symphony:

• Increasing NJ Symphony IG to 1000% engagement

• Consistent 100k unique visitors per month on IG for 4 months in a row

• Growing followers consistently by 100+ on IG & FB

• Creating collaborative reels with organic views of over 280k and growing

Copywriting: Social Media Copyrighting, Radio copywriting, Content Marketing

Included below are some social media content reels that Grace personally filmed and created that led to record-levels of organic engagement. Grace leads the content team as director and more content can be found on the New Jersey Symphony social media platforms (FB & IG).